ADVISINAR – NOVEMBER 2026
The next COREnet Advisinar will take place on Monday, 16 November 2026, as part of the Local Food Advisors’ Journey 2026.
The webinar will focus on “Fruit and vegetables – the easy-going alternative for SFSCs?”
Fruit and vegetables are at the heart of many short food supply chains, but in a highly competitive market, producers need smart strategies to stand out and make their business viable. The session will explore how fruit and vegetable farmers can position themselves, from subscription box schemes to processing and new direct sales concepts, and how moving further along the value chain can create new revenue opportunities and better margins.
Event Details
- Date: 16 November 2026
- Time: 10:00–11:30 CET
- Focus: “Fruit and vegetables – the easy-going alternative for SFSCs?”
The session opens with a keynote by Rainer Haas, professor at BOKU University and member of the COREnet Advisory Board, who will introduce the strategic options for fruit and vegetable value chains. We then move to three inspiring examples from Austria, Sweden and Belgium. After the presentations, we will open the floor for a discussion between the speakers and the audience.
Discussions
- Strategic Alternatives for the Fruit and Veggie (Short)-Value Chain
Speaker: Rainer Haas – BOKU University
Country: Austria - Adamah farm and its “Bio Kistl” (Organic Box) delivery service: a benchmark for agricultural innovation
Speaker: Simon Zoubek – Adamah BioHof
Country: Austria - New thinking, new technology, new foods: support with product development and production
Speaker: Nils Mårtensson – Balsgård Foodtech
Country: Sweden - From fresh produce to added value: creating new revenue opportunities and better margins through SFSCs
Speakers: Nele Devoghel – Hoeve Van Elven; Patrick Pasgang – Boerenbond
Country: Belgium
You can register here!
